Too often, individuals accept the decline in health, linked to rising age, as inevitable. But it is necessary to broaden the meaning of being in good health by differentiating it for those in their 60s, 70s, 80s, 90s and beyond, starting from the desire to still be useful to others, overcoming the psychological barrier whereby it seems that, at a certain age, one is no longer able to look after oneself.
Making the elderly segment of the population feel secure and independent also passes through technologies and services that do not have to be complicated and expensive.